There is a new model within the diesel pusher market that is pleasantly priced! The all-new, Winnebago Forza and Itasca Solei are built on the Freightliner XCS straight-rail chassis which provides a solid foundation with a Cummins 340-hp diesel engine and Allison six-speed transmission. Diesel pushers are known for storage and the Winnebago Forza and Itasca Solei up the ante with its Smart Storage design that pushes capacity even further. Inside, are fine amenities such as polished Corian galley countertops, coffee glazed cabinetry, upscale entertainment features, and LED lighting.

The new models offer two floor plans, the 34T and 38R.  The new 34T offers a double slide with a large In-Lounge sofa, plenty of galley countertop space, residential refrigerator and a large wardrobe!  The 38R offers a new bunk model in the diesel pusher lineup! The 34T has a front kitchen, sofa, dinette, split bathroom, bunks and plenty of storage with a large wardrobe in the bedroom!

Loaded with standard features:

• Powered driver and passenger seats in leatherette
• Radio/rearview color monitor system with 6-inch touch screen
• Powered mirrors with defrost/side-view cameras
• Powered MCD visor shade for the front windshield

• MCD blackout shades in the coach area
• Soft vinyl ceilings
• LED ceiling lights
• Vinyl tile flooring throughout
• Polished Corian galley countertops and tiled backsplash
• Home theater sound bar with DVD/CD player
• Full-coach water filtration system
• 6,000-watt Cummins Onan diesel generator
• 2,000-watt inverter/charger
• Roof A/C with heat pump
• Hydraulic leveling jacks
•  Dual-glazed coach windows
• Heated holding tank compartment and winterization package
• Powered patio awning with LED lighting
• Exterior wash station
• Low profile allows unit to fit through 12-foot door opening while having amazing storage of up to 228 cubic feet (38R)

Available features:

• Fireplace, +Lounger, powered StudioLoft (34T only), stackable washer/dryer, automatic HDTV satellite antenna system, satellite radio, and Ideal Rest Noveau air sleep system

Come visit us today to view the all new Winnebago Forza and Itasca Solei here at Lichtsinn Motors!

Winnebago Industries has once again has beat the competition to the punch with another fuel efficient RV! The Winnebago Travato is the newest Class B to join the other nimble RV’s that make up the Winnebago Touring Coach lineup. The platform for the Travato is the Dodge RAM ProMaster Chassis with a 280-hp, 3.6L V6 gas engine that promises to have power and fuel economy for everyday travels!

The size of the Travato is small and versatile, and the number of features packed into the Travato are numerous! For starters the Travato will have LED ceiling lights, Infotainment Center with GPS, Swivel Cab Seats, MCD Roller Shades, and Flex Bed System, not to mention some Winnebago and Itasca main stays such as Smart Storage, True Level, Quick Connect and Ultra Leather. With all the features on the Travato, it also has to look good going down the road... with that Winnebago has offered up two exterior options with the Sandstone Pearl and Bright Silver graphics package. 

At 21 feet the Travato can be an everyday vehicle or allow you to experience the full RV style of the adventurous explorer with a 2.8KW Cummins Onan gas generator. 

Winnebago Touring Coach is your new choice for styling, value and living!

Forest City, Iowa -- As part of Forest City High School's May 15 Senior Awards Night, the $500 Hope and Ron Lichtsinn Scholarship was awarded to both Thomas O’Rourke and Taylor (Tate) Thompson.

Thomas will be attending Waldorf College and Tate will be attending Upper Iowa University this fall.

The Hope & Ron Lichtsinn Scholarship reflects consistent support by the Lichtsinn family toward the growth of the North Iowa area.

Each year the scholarship is awarded to a Forest City High School senior who has displayed progressive participation in extracurricular activities such as volunteerism, academic groups, the arts or sports, and has plans of attending a four-year, Iowa college or university.

Past recipients of the Hope and Ron Lichtsinn Scholarship include: Nathan Koch (2012), Drew Tweeten (2011), Morgan Gossman (2010), Kailey Bunger (2009), Katie Honsey (2008), Nate Tobey (2007), Aaron Friederich (2006) and Marcus Severson (2005).

Above, Tate Thompson receiving the $500 Hope & Ron Lichtsinn Scholarship.

Above, Thomas O'Rourke receiving the $500 Hope & Ron Lichtsinn Scholarship.

Forest City, Iowa – Lichtsinn Motors of Forest City recently donated $2,500 to the American Cancer Society through their We Care Charitable Giving plan.

The We Care plan provides that Lichtsinn Motors will donate $50 to the customer’s choice of one of six pre-selected organizations for each new or pre-owned car or truck purchased at the Forest City dealership.

"The We Care Program allows us to direct our giving funds to those organizations that our customers tell us are important to them," said Ron Lichtsinn, owner of Lichtsinn Motors. "Our customers told us that the American Cancer Society was important to them, and we are providing them this donation to coincide with the upcoming June 29 Relay for Life of Winnebago County."

Team Lichtsinn is a major corporate sponsor for the 2013 Relay for Life of Winnebago County.

The six We Care organizations for 2013 are: The American Cancer Society, HOSPICE of North Iowa, the Forest City Community School District, the Lake Mills Community School District, the Forest City YMCA and the Forest City Emergency Services Center. Donations will be presented to the remaining organizations throughout the balance of the year. In addition, each customer has the opportunity to nominate other organizations for consideration for the following year's list. Organizations have the opportunity to submit an application to be part of the next year’s list as well.

Customers purchasing a new or pre-owned car, van, SUV or truck retailing over $5,000 are able to select the organization which they would like their $50 donation to go to. This is an ongoing dealership program and donations will be made annually through this program.

Sick of always having to remember to put your TV antenna down?  Have you ever lost a TV antenna from forgetting to crank it back down before pulling away from your campsite?  How about having to spend an unnecessary amount of time blindly scanning in multiple directions to find the best signal when setting up?  Let me introduce you to the all-new King Controls JACK Digital HDTV Antenna with SureLock, used on all of your favorite Winnebago, Itasca and Winnebago Touring Coach motor homes! 

The JACK antenna is loaded with benefits for RVers to take advantage of.  Using the antenna effortless with the following features:

• Wider Reception Range
• Built-In Amplifier for maximum signal gain
• Easy to Install
• Effortless 360 degree Rotation
• Built-In LED Digital TV Signal Meter
• Fixed Height and No Crank Handle
• Compact, Aerodynamic Design
• Digital High Definition Signal

The JACK antenna, used by Winnebago Industries in their Winnebago, Itasca and Winnebago Touring Coach line-ups, measures 11.25 inches high, 16 inches wide by 12.5 inches long and weighs just slightly over 2 pounds.  This compact antenna is 70% smaller than the traditional Winegard crank-up TV antenna!

Not only is the King Controls JACK antenna easy to use, but it is also environmentally protected.  This means that there are no exposed coax cables or connections on your roof, keeping your signal from ever being effected by environmental elements like snow or ice build-up on the roof.

To make it even better, the King Controls JACK Digital HDTV Antenna can be retrofitted for your current RV to replace your Winegard crank-up antenna.  Winnebago Industries utilizes the white JACK HDTV Antenna (model 0A8200) and the same antenna in black (model A8201).   Contact our Parts and Service Departments today here at Lichtsinn Motors to order and install your King Controls JACK Digital HDTV Antenna with SureLock and upgrade the way you watch television in your motor home!

Forest City, Iowa – Lichtsinn Motors of Forest City recently donated $4,000 to Hospice of North Iowa through their We Care Charitable Giving program.

"The We Care Program allows us to direct our giving funds to those organizations that our customers tell us are important to them," said Ron Lichtsinn, owner of Lichtsinn Motors. "Our customers told us that Hospice of North Iowa was important to them, and we are excited to provide this donation on behalf of our customers.”

The We Care program began in October 2009 and it provides that Lichtsinn Motors will donate $50 to the customer’s choice of one of six pre-selected organizations for each new or pre-owned car or truck purchased at the Forest City dealership.

The six We Care organizations for 2013 are: Hospice of North Iowa, the American Cancer Society, the Forest City Community School District, the Lake Mills Community School District, the Forest City YMCA and the Forest City Emergency Services Center. Organizations have the opportunity to submit an application to be part of the next year’s list as well.

Customers purchasing a new or pre-owned car, van, SUV or truck retailing over $5,000 are able to select the organization which they would like their $50 donation to go to. This is an ongoing dealership program and donations will be made annually through this program. 

LICHTSINN MOTORS Earns 2013 Circle of Excellence Award from Winnebago Industries

(Forest City, Iowa) – Lichtsinn Motors of Forest City has earned its 19^th consecutive Circle of Excellence award from Winnebago Industries, receiving the customer satisfaction award at Winnebago’s Dealer Days event in Las Vegas, April 29–May 2.

Dealers were recognized for their excellence in customer satisfaction as it relates to the customers’ sales and service experience.

"We have the best dealer network in the industry, bar none," said Winnebago Vice President of Sales and Product Management Scott Degnan. "We are extremely pleased to recognize the 118 outstanding dealers that earned this year’s Circle of Excellence award. These dealers are the best of the best with a proven commitment to providing excellent customer service to our retail customers. They have knowledgeable sales personnel, qualified service technicians and quality warranty and after-market service support for customers. These dealers are the reason we finished calendar 2012 as the leader in the motorhome industry."

Circle of Excellence scoring is determined by rating dealers in four categories:

• A purchase and delivery satisfaction study which is direct customer feedback after the purchase of a motorhome

• A customer satisfaction study which surveys customers six months after their purchase

• A sales and marketing assessment that evaluates a dealership’s sales, market share, stocking levels and participation in product training and the Winnebago Itasca Travelers Club (WIT)

• A service/parts assessment that evaluates a dealership’s warranty/parts inventory, service training and certified technicians, and traveling customer care

Lichtsinn Motors carries the Winnebago, Itasca and Winnebago Touring Coach lines of motor homes from Winnebago Industries. 

Our customers will be excited to be members of the strongest lineup in the RV industry.  Our dealer, Ron Lichtsinn, was in attendance as Winnebago unveiled Game Changers that will increase the lead in market share that the Winnebago team currently enjoys…  The freshest lineup in the RV industry is with Winnebago, Itasca, and Winnebago Touring Coach.

The complex – located adjacent to Winnebago’s Forest City, Iowa, headquarters and main manufacturing facility – is undergoing a series of planned renovations. Improvements include surface leveling of the original Rally Grounds, along with upgraded 50 amp electrical service.

The Rally Grounds were originally developed in the 1970s, Winnebago’s upgrades will provide more user-friendly accommodations for today’s RVer, according to the company. The entire facility also will receive a new WI-FI system enhancement to improve visitors’ access to Internet service. 

“Ongoing improvements make our Rally Grounds Activity Complex, which is already a uniquely premier location for RV related and other gatherings, even better,” said Chad Reece, director of marketing for Winnebago. “We look forward to showcasing these improvements when we host our annual WIT Club Grand National Rally July 21-26, and other events moving forward.”

Winnebago Industries’ Rally Grounds Activity Complex has electrical hookups for more than 1,300 RVs, and dry camping space to accommodate several hundred more. On-site amenities include sanitary dump stations, rest room/shower house facilities, a 3,000 seat outdoor amphitheater, an air conditioned 60 foot by 200 foot carpeted meeting facility with a hard surface dance floor area. A second air conditioned meeting facility that can accommodate up to 125 people and includes a bar/lounge area. Two covered pavilion areas provide additional outdoor meeting space .